lab bw View detail

Experience the power of scent, expand brand identity and create lasting memories

On the surface, it may seem like a simple concept, but it’s the most powerful way to create and enhance exceptional experiences. Scent is the most effective way to connect on an emotional and memorable level with your guests and customers.

Next to our iconic Ambiance Trigger® ZENOLOGY presents automatic scenting solutions in an exclusive partnership with ScentAir. Operating in 109 countries, with over 100.000 deployments, ScentAir is the largest and most experienced scent provider.

Signature Scent
Together with our In-House Perfumer we create one-of-a-kind signature scents that connect brands with guests, in deeper more memorable ways.

Together we can create unforgettable scents that tell your story and form part of your brand’s personality. Once incorporated, the signature scent becomes a recognizable and memorable piece of your brand’s identity.